iiNet cyber breach exposes Australia’s ongoing security flaws

The recent data breach at iiNet, one of Australia’s largest internet service providers, has reignited concerns about persistent security weaknesses across the country’s digital infrastructure. The incident, resulting in the exposure of personal information belonging to over 280,000 customers, has underscored the growing challenge of protecting consumer data in a landscape where cyber threats are […]

YouTube banned for under 16’s, Google fights back

Ben Willee, Executive Director – Media and Data at Spinach Advertising, talks to Tim Burrows and Viv Kelly on ABC Radio National’s Medialand about YouTube’s reaction to the impending under 16’s ban. Listen to Ben speak here: Check out the podcast here: MediaLand: YouTube banned, Google fights back and is Bondi Rescue shelved?

From brand promise to shop floor: Empowering frontline staff to drive success

Operational excellence is a consistent rallying cry across retail organisations, with businesses focused on empowering front-line workers to deliver on the brand promise.  But success comes only when an inside-out approach to strategy translates into every employee being equipped with the right tools, and coached and trusted to deliver the brand intent in meaningful actions […]

Google breach exposes major risks in Salesforce cloud security

Google has confirmed that the threat group ShinyHunters managed to access customer data stored in one of its Salesforce databases, highlighting ongoing vulnerabilities in popular cloud-based software-as-a-service (SaaS) solutions. The incident is the latest in a series of high-profile breaches targeting companies reliant on platforms such as Salesforce, with similar attacks having previously impacted Cisco, […]

Advertising market still cautious but consumers starting to feel better

happy couple buying grapes at supermarket

Ben Willee, executive director of media and data at Spinach, pointed to the ANZ Roy Morgan Consumer Confidence index, up 3.9 points to a thoroughly mediocre 90.6. “In economic terms, this is basically the equivalent of someone saying, ‘Well, things aren’t quite on fire anymore’. “Apparently, we’re all feeling a bit chirpier thanks to lower […]

The simple way to handle complex privacy laws

New data privacy regulations are landing with tight deadlines, leaving businesses scrambling for practical solutions. While legal teams focus on interpretation, operations teams need actionable strategies that work in the real world. Dynamic Business brought together privacy law specialists, compliance consultants, and business leaders who’ve successfully implemented rapid privacy transformations to discuss what actually works. […]

What do repeat customers really want that most businesses miss?

We’ve all been there. Celebrating that first sale, only to watch the customer disappear into the void of endless shopping options. So what’s the secret sauce that keeps them coming back? Dynamic Retail posed this million-dollar question to our panel of retail and marketing experts to weigh in on the age-old challenge of turning one-time […]