Spinach wins Coles Liquorland

Coles Liquor has appointed Spinach to its creative roster, as the lead agency on the Liquorland brand following a competitive pitch.

Spinach CEO Craig Flanders said the agency looks forward to helping Coles Liquor build on its existing business model.

“You’d expect nothing less than a very thorough competitive pitch process from a company like Coles, so we are doubly delighted to be appointed to the Liquorland business which is the cornerstone of the Coles Liquor Group.”

“There is lots to do, and we are looking forward to helping them build on the great business model they’ve created thus far. It’s a great win for our tight-knit team and we can feel the energy in the group every time we meet,” he said.

Craig Flanders

A passionate advocate for the strength of full integration shaped by 25 years in advertising where he’s held a number of senior management roles, Craig oversees all aspects of our integrated offer.