News

July 6, 2021 By Ben Willee
Opinion

Olympics, TV ratings and cookies. Is the end nigh?

Swimmers jumping off starting block

In this episode of the ‘Fear and Greed’ business podcast Adam Lang interviews Ben Willee, Spinach General Manager and Media Director about what’s happening in the world of media and advertising.

This week they discuss the push by some networks to abolish overnight TV ratings, whether the upcoming Olympics will be a ratings winner or loser and the changes Google is making to third party cookies.

Listen to Ben speak here:

 

Check out the podcast & transcript here:

Fear and Greed – Sunday Feature: Advertising, media, Olympics & more

Ben Willee

Over a 20-year career Ben has worked in some of the biggest media agencies in the UK and Australia. As General Manager and Media Director, Ben optimises our fully integrated, no silo approach.

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