Oliver Footwear is all about making work boots as comfortable as possible. So imagine if work boots felt like your favourite comfy slippers.
Conceived by Spinach over 10 years ago, ‘Love your feet more’ is the creative platform that has produced unexpected, category breaking advertising. You can see some below. But it has become much more than a campaign theme and tagline, it’s the brand’s guiding tenet. And, the title of a book that documents the Oliver family’s 125 history in Ballarat.