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Oliver Footwear make hard working work boots with advanced comfort technology built in. To communicate their comfort expertise, we created a new brand platform called ‘Love your feet more’.
The platform was launched with a comedic TV commercial that showed how wearing Oliver boots feel as comfy as your favourite slippers.
‘Love your feet more’ has become a long-standing brand platform and guiding tenet. It’s even the title of a book that documents the Oliver family’s 125 history in Ballarat.
Spinach acknowledges the Wurundjeri people of the Kulin Nation as the traditional owners of the land on which we work and we pay our respects to their Elders past, present and emerging.
We also welcome all gender expressions, all races and ethnicities, nationalities, abilities, beliefs and identities.
Digital Balance is now part of the Spinach family.
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